Habanos S.A. celebrates its 30th anniversary with revenue records

HAVANA, Cuba, Sep 23 (ACN) The executives and workers of the Habanos S.A. Corporation, a world leader in the commercialization of premium cigars, are delighted not only for reaching its 30th anniversary, but also for reaching record revenues of 721 million dollars in 2024.

Founded on September 14, 1994, in just three decades the entity has consolidated its position as a global reference in the promotion and marketing of the famous Habanos, considered by many as the best cigars in the world, its Communications Department told the Cuban News Agency.

Present in more than 130 countries in the five continents, the company has an extensive portfolio of 27 premium brands, including the iconic Cohiba, Montecristo, Partagas, Romeo y Julieta, Hoyo de Monterrey and H. Upmann.

The company has increased its established turnover threefold, irrefutable proof of its continued success and strong positioning in the global market, according to Maritza Carrillo Gonzalez and Luis Sanchez-Harguindey, the company's co-presidents.

Since its beginnings, Habanos S.A. has excelled in unifying its brands under a single commercial structure, setting high standards of excellence and exclusivity, according to its Communications Department.
According to the source, among the most outstanding milestones of these three decades is the launching of the Behike Line of the emblematic Cohiba brand, considered one of the best creations in the world of premium cigars.

Another of its most important successes is the Habano Festival, an event that since 1999 has brought together distributors, enthusiasts, experts and celebrities from all over the world every year and in which, as a result of the auction of humidors, foreign currency is collected and donated to Cuba's Public Health System.